Core Values

​​​Core Values


​​​​​Our mission at CST Brands is to "Delight More Customers Every Day™."  We do this through demonstrating our core values of innovation, strategic thinking, entrepreneurial spirit and servant leadership in our actions and decisions every day.  Our core values are at the heart of how we conduct our business, our management and our partnerships. 


We lead by example and empower our employees. As servant leaders, we are compelled to lead through our service to our company, our employees and our customers. As both role models and servant leaders, we are committed to the growth of our teams, learning from one another and growing our business. We are all servant leaders who support our communities where we work and live and believe in building strong communities with our time and talent. A great example of servant leadership is the CST Time program, which requires every office employee to work two days a year in the stores with our store employees. The leadership team is required to work five days a year in the stores to better appreciate the fundamentals of our business and the people who make us successful.


We challenge ourselves to see the bigger picture strategically and approach each aspect of our vision purposefully. We stay informed on business and market trends and align resources within the organization's strategic business plans. Strategic thinking requires keeping an eye on today's reality while also visualizing what's ahead in the years to come.

200x120_WhoopieTruck.pngENTREPRENEURIAL SPIRIT

We encourage the spirit of entrepreneurship throughout our organization. Exploring new ideas, embracing change, identifying opportunities for our business and our people, assessing risks and taking action are not only desired, they are encouraged and supported. 


We embrace the spirit of creative thinking and 200x120_Whoopies.pngcelebrate the innovative products and services it generates. Innovation is the value that enables us to look beyond accepted bo​undaries and to find new ways to grow our business and Delight More Customers Every Day™. Beyond celebrating new ideas, innovation requires thoughtful execution of those ideas.

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